The Jeff Beckham Weblog

I found the nicest email in my Inbox today from Austin Chronicle editor Louis Black. He’s given me permission to post it here:

Jeff,
I’ve been meaning to e-mail you for quite some time to offer you my deepest thanks. It really was your drive by consulting that mobilized me to really expand the Chronicle’s on line [...]

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My previous post about the necessary upgrades to the Alamo Drafthouse’s online experience has drawn some interesting responses in the comments.
I wanted to expand on those a bit here.

Both Shannon and Will Warner mentioned one important aspect of the Alamo’s site that I overlooked the first time - the calendar.
The printed version of the Alamo [...]

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When Entertainment Weekly named Austin’s Alamo Drafthouse the best theater in the country last year, the magazine called it “one of America’s most fanatically unique moviegoing experiences.” With imaginitive programming and innovative events, the Alamo has become a “must-see” place among Austin’s entertainment offerings.
The passion behind the moviegoing experience at the Alamo is clear, which [...]

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Why doesn’t the Austin Chronicle do more with their online presence? Given their audience and influence, there’s a great opportunity there for them.
One thing the Chronicle does exceptionally well online is making their back issues available in their archive section. You can browse back issues by date, or look for items by author, by column, [...]

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