The Jeff Beckham Weblog

Mark Zuckerberg, the 23-year-old founder and CEO of Facebook, will be the keynote speaker at this year’s South by Southwest (SXSW) Interactive Festival.

That’s a huge coup for event organizers. Facebook has blasted into the mainstream in the past year, growing from a college networking site to a worldwide phenomenon with more than 60 million users.

BusinessWeek columnist Sarah Lacy will host the on-stage interview, which is set for Sunday, March 9 at 2 pm.